I read a great article this evening by a designer in which I greatly respect. Come to think of it, it wasn’t so much an article as it was an answer to some of his fan mail. Either way, it really got me thinking. To sum it up briefly, a design student had emailed him and expressed that his passion for design was rapidly spreading towards the love of designing for web. He continued by asking whether or not it would be beneficial for him to learn development on top of design, or if he should simply give all of his attention exclusively to design. Rob gave some great advice about the benefits of having a strong knowledge of HTML and CSS as well as some direction on where to go to learn all of this. However, this really got me thinking about my whole career…

Quarterlife Crisis

I, as some of you may know, am merely a designer. I do however work for a company who specializes in web. Infact, 90% of our projects are websites. My background, on the other hand, is in print. I never even touched a web based projects until about 3 years ago. Since then I have learned a lot about the subject, but I still can’t code my own sites. So I can’t help but ask myself; is this a problem?

It’s pretty obvious to anyone that hasn’t been living under a rock for the past 5 years, that the web is the way of the future. A good majority of people conduct all of their business online and that doesn’t seem to be changing any time soon. With new advances in technology happening almost everyday (or so it seems), the importance of the web in our society is pretty clear. So, is it safe to assume that my skill set will be inevitably obsolete in the near future? Am I destined to be a one-trick-pony who has no place in the progression of the modern world? Well, I wouldn’t go that far. There’s always a need for good looking design as well as creative direction. Besides, regardless of how much the web consumes us all, there will always be at least some need for print, right?

Narrow the focus

I suppose the answer to this concern lies more so within my personal preference of design medium, as well as my overall passion for the subject. Though I do love web design, I also love every form of print design as well as any form of creative direction. Likewise, I am also a firm believer in doing one thing, and doing it well. Narrowing the focus, if you will. The last thing I would want to do is switch career gears simply to renew my subconscious worth.

This isn’t to say that I’m going to go out of my way to avoid learning web development. Quite the opposite, actually. To do anything well, you must be at least familiar with every aspect of it. Just like a print designer should be familiar printing standards, a web “designer” should be familiar with web standards. The more you know, the better off you’ll be. But, if your not truly passionate about a subject, then don’t force it on yourself. It will only be a matter of time until you get frustrated and give up simply because you do not posses the drive that will push you through the struggles. All the while, you could have been refining the skill in which you love and care for.

There is no denying that there are (and will continue to be) people out there who can do it all, but this shouldn’t discount the benefits of a person who is an expert in only one area. But, as rob so eloquently put it in his post; those people are, well… bastards.

Thanks for reading: Two fields, One Career. Leave a comment

  1. Interesting thoughts, Kevin.

    I can’t say I have any solid answers either. I think you have to want to learn though, so I guess whether it’s worth investing the time or not is a personal thing that really depends on you.

  2. Interesting thoughts Kev… I am going to have to ingeneral agree with you. There will always have to be people out there who know a little bit about everything and can understand the proccesses that are involved in a entire advertsing, marketing or branding campaign. I for instance know a bit about everything and can at least speak the language for any medium. I however can not myself do anything. Which is why I am a person whom oversees and gives direction to a entire campaign and give direction to the truely talented people out there like yourself. I am always hesitant to work with people whom say they can do it all for me, down to every last detail. They very well may beable to design my brand image, make me a website, brochure and ads all by themselves; however, the quility of the work will always suffer. For something truely great you need people that are passionate and talented about a single thing, but have a understanding of related things. Because without understanging of related mediums the whole of the campaign becomes disjointed.

  3. I’v been doing graphic design for about 6 years now. I started in print as well. 2 years ago I got a job that required me to instantaneously become a web designer, design and coding. I found a love for web design and have followed it down its rabbit hole. I have to be honest though. The further I go down this “hole” the less I find myself designing for print projects. It’s inevitable… You can’t have it all.

What Say You?

 
  1. Design Practice

    1 Year Deep: Growth By Endurance

    One year ago I woke up feeling both excitement and anxiety. This morning, exactly one year later, I woke up having my excitement coupled with confidence and motivation.

    November 1, 2011

  2. Design Practice

    Show & Tell: Finding a Balance

    Prompted by our growth, we’ve decided to make a fully public-facing portfolio, rather than keeping it private as it has been. Finding the proper balance to this addition was key.

    August 4, 2011

  3. Photography

    Paris: Bright Lights & Dark Skies

    I couldn’t help but to feel completely inspired while exploring the streets of Paris. As soon as dusk hit, my camera and tripod were out capturing the stillness and energy of the city.

    June 23, 2011

  4. Design Practice

    6 Months In: The Refining Process

    Six months ago I opened a new chapter in my life. I went from an employee at a company, to co-owning a business. Through 6 months of refinement we’re begging to take our shape.

    May 18, 2011

  5. Design Explanation

    Design with Trust as Your Foundation

    Gaining the trust of your client is a key ingredient when creating great work. This was the driving factor which fueled the complete overhaul of EEHarbor, the EE add-on storefront.

    April 6, 2011

  6. Design Explanation

    Life. Place. Meaning.

    A full campaign based on a few simple principles. How one graphic element works as the foundation for many design projects – each with their own unique, but very cohesive visual identity.

    February 4, 2011

  7. Design Explanation

    Print’s Not Dead… Quite Yet.

    In the battle between print and web, print is losing badly. However, it’s not down for the count. When executed properly, printed material can hold enough weight to go a long way.

    January 5, 2011

  8. Design Explanation

    Closed Windows & Open Doors

    Taking more risks, digging deeper, trusting God and giving it everything I’ve got. It’s about time for me to buckle down and test the waters to see how far I can really make it in this world.

    October 21, 2010

  9. Photography

    We Were Two. Now, We Are Three.

    Hands down, the most significant collection of photos in my life, to date. These photos are a weekly documentation of the pregnancy of our first child; Rowan Winter.

    September 29, 2010

  10. Photography

    Quiet Moments & Long Exposures.

    A collection of my all-time favorite photos. I’m not sure if it’s the memories or aesthetic which make me love these shots, but either way, these photos will never grow old to me.

    September 9, 2010

  11. Design Practice

    The Vicious Cycle of Careless Praise.

    When popularity weighs more heavily than design theory itself, we run the risk of dangerously giving birth to trends that are focused more on politics, than solid foundations.

    August 16, 2010

  12. Design Explanation

    Why suggest it, When you can say it?

    Why show someone something when you can just tell them? An entire campaign based around cleverly written copy, beautiful typography and monochromatic colors.

    July 21, 2010

  13. Design Practice

    Design & Present with Passion

    Creating a beautiful design that fulfills your clients needs is only half the battle. Without rationale, your designs critique will consist of nothing more than personal opinion.

    July 2, 2010

  14. Design Practice

    I used to play hockey. Now I Dribbble.

    The latest and greatest asset to your designer tool box. Beyond being a show & tell for designers, Dribbble has proved to help me focus on the details within all of my design solutions.

    June 21, 2010

  15. Design Explanation

    This is a real headline, indeed.

    A detailed explanation covering the purpose and reason behind this site and it’s design; the fourth version of ENCRGothers. Focused on textual content, and a clean interface.

    April 24, 2010

  16. Design Practice

    Rules to Live By

    I think it’s in our nature to overlook thinking before taking actions. But, without strategic planning (or in my case, common sense) we’ll just end up back where we started, or worse.

    December 17, 2009

  17. Design Practice

    With Risk Comes Reward

    I’m personally a huge advocate of taking risks and seeking adventure, but not without strategy and purpose. Taking a completely random risk can be down right foolish.

    November 16, 2009

  18. Design Practice

    Typography: Part 2

    Content should be re-evaluated at each stage of design in order to be as cohesive and visually appealing as it can be. Lets be honest though, this is hardly ever the case.

    October 11, 2009

  19. Design Explanation

    Art & Advertising in One

    I find myself fascinated with simple vector illustrations that posses a bit of irony. This isn’t the only style of illustration I like, but it’s certainly the style I like best.

    September 12, 2009

  20. Design Practice

    Two fields, One Career.

    Is it safe to assume that my skill set will be obsolete in the near future? Am I destined to be a one-trick-pony who has no place in the progression of the modern world?

    August 22, 2009

  21. Design Practice

    Typography: Part 1

    More often than not, I notice that strategic typography is one of the first elements of design to be overlooked when dealing with a small budget or a tight timeline.

    August 11, 2009

  22. Design Practice

    The Budget Battle

    Finding a client in whom you can build a lasting and fruitful relationship is hard to come by. Like any relationship, it’s common that everything seems ideal in the beginning stages.

    June 30, 2009

  23. Design Practice

    What Makes a Good Design?

    There are many roles within the design industry. Each person within these different roles will have an opinion on what good design is, regarding their specific area.

    May 31, 2009

  24. Photography

    Tradition at it’s Best

    It’s not common to hear about a company whose product hasn’t changed in over a century. From product design to the process of creation, the original blueprints remain.

    May 14, 2009

  25. Design Practice

    Not So Constructive Criticism

    If you can’t logically back up any criticism regarding a design, then there’s a good chance that your opinion is exclusively based on personal preference; which may not be relevant.

    April 21, 2009

  26. Design Practice

    Reason Before Rhyme

    When you take the time to follow an organized process that includes research and planning, your odds are much higher to not only create better results, but hit all of your marks.

    April 7, 2009

  27. Design Practice

    Stand by Your Title

    Maybe I have to wait for my ego to shrink before I feel resolution with this issue, but I’m looking forward to the day where I can proudly state, “I am a graphic designer!”

    March 30, 2009

  28. Design Practice

    The Start of a New Chapter

    This site will serve as a place for me to vocalize and document the every day challenges that I face as a designer as well as the solutions that keep me moving forward.

    March 24, 2009

  29. Design Practice

    Almost There

    I’m thrilled that you were so inclined to actually attempt to read one of my articles. Unfortunately, there’s still 1.5 seasons of ‘Lost’ left, so I won’t be getting around to this until spring 2010.

    March 18, 2009